The isolation of Russia has been tightening since the country invaded Ukraine, from economic sanctions to corporations outright boycotting the country. This week, Coca-Cola, McDonald’s, Starbucks, and PepsiCo. all announced they would stop temporarily doing business in Russia.The 800-pound gorilla of the elite global conference circuit has walked a tightrope for decades when it comes to Russia: basking in the Kremlin’s attention while cringing over oligarch antics.
The Forum’s founder, Klaus Schwab, prides himself on making his annual meeting in Davos open to all comers, including via a personal relationship with Putin dating back to the early 1990s.
Likewise, Starbucks CEO Kevin Johnson said in a letter to the coffee empire’s partners that it will “suspend all business activity in Russia”
“We condemn the horrific attacks on Ukraine by Russia and our hearts go out to all those affected,” said Johnson. “We continue to watch the tragic events unfold and, today, we have decided to suspend all business activity in Russia, including shipment of all Starbucks products.
“Our licensed partner has agreed to immediately pause store operations and will provide support to the nearly 2,000 partners in Russia who depend on Starbucks for their livelihood,” he added.
PepsiCo echoed Coca-Cola’s sentiment and announced it will be suspending sales of the beverage in Russia for the time being on top of its capital investments. McDonald’s will also be closing its 850 locations in Russia.
No comments:
Post a Comment