Have you shopped at Whole Foods? Tested out target practice at a gun range? Sipped coffee at Starbucks while surfing the web? Visited an abortion clinic? Watched FOX News or MSNBC? Played Candy Crush on your phone? Walked through a mall? Walked past a government building?
Incredibly, once you’ve been identified and tracked, data brokers can travel back in time, digitally speaking, to discover where you’ve been, who you’ve been with, what you’ve been doing, and what you’ve been reading, viewing, buying, etc.
Once you’ve been identified in this way, you can be tracked endlessly.
In this regard, we are all equals: equally suffering the indignity of having every shred of privacy stripped away and the most intimate details of one’s life turned into fodder for marketers and data profiteers.
This creepy new era of government/corporate spying—in which we’re being listened to, watched, tracked, followed, mapped, bought, sold and targeted—makes the NSA’s surveillance appear almost antiquated in comparison.
What’s worse, this for-profit surveillance capitalism scheme is made possible with our cooperation.
All those disclaimers you scroll though without reading them, the ones written in minute font, only to quickly click on the “Agree” button at the end so you can get to the next step—downloading software, opening up a social media account, adding a new app to your phone or computer—those signify your written consent to having your activities monitored, recorded and shared.
Think about it.
Every move you make is being monitored, mined for data, crunched, and tabulated in order to form a picture of who you are, what makes you tick, and how best to influence and/or control you.
On any given day, the average American going about his daily business will be monitored, surveilled, spied on and tracked in more than 20 different ways by both government and corporate eyes and ears. A byproduct of this new age in which we live, whether you’re walking through a store, driving your car, checking email, or talking to friends and family on the phone, you can be sure that some government agency is listening in and tracking your behavior.